New York – Direct-to-consumer rug brand Ernesta has opened its first showroom on the Upper East Side of Manhattan.
The 800-square-foot showroom provides an opportunity for design professionals and enthusiasts to view the full collection and receive one-on-one assistance to help identify the right size and style of rug for their design project. Professional designers will have access to a private lounge to review samples with their clients.
“Our New York City showroom will be a destination for the local design community to connect with like-minded design enthusiasts, seek design support and browse the Ernest rug catalog in person,” said John Foley, CEO. “We’re excited to bring this experience to our consumer and trade partners and to help them make all of their design projects successful and beautiful.”
Prior to Ernesta, Foley was the CEO of luxury bike brand Peloton; now he’s hoping to have the same level of success with custom floor coverings.
The opening of the company’s first retail store marks an evolution of the customer experience, according to Foley, who said that Ernesta knows how important the right-sized rug is to a room.
The Upper East Side store, located at 1052 Lexington Avenue, will be open to the public Monday through Saturday from 10 a.m. to 6 p.m. and Sunday from 11 a.m. to 5 p.m. Ernesta customers can now see and feel rug samples in person and get their custom-sized rug delivered in 2-4 weeks.
See also:
- DTC rug company Ernesta expands nationwide
- Find out what sets Ernesta apart from other rug companies. Hint: It has to do with samples