Plano, Texas – JCPenney is looking to boost sales of home, apparel and footwear with a new digital tool for businesses and non-profits.
The retailer’s new business-to-business website offers current and potential bulk order customers access to JCPenney’s catalog of products across several divisions, including products from its home and footwear departments as well as school uniforms for kids and apparel for men and women.
After registering, businesses, nonprofits and government agencies can browse the online catalog for products, then work with JCPenney’s Commercial Solutions team to place an order.
The company is also launching more capabilities in the second quarter of this year to support online voucher purchasing programs. Since the 1980s, JCPenney has supported voucher purchasing programs in-store only for agency partners that serve those in need in the community. By expanding the program online, JCPenney will be able to offer this solution to every nonprofit and agency nationwide regardless of where they or their clients may reside.